Executive Profiles

Dave Feringa

Senior Vice President of Sales in North and South America

Dave Feringa is responsible for all F5 sales activities in North and South America, including field sales and engineering, inside sales, and channel strategy. Feringa has over 20 years of sales leadership experience with companies such as Cisco and Lucent Technologies. He has extensive experience leading highly productive teams, developing strategic accounts and sales partnerships, and implementing comprehensive pre- and post-sales practices to improve customer satisfaction. Throughout his career, his teams have also made significant contributions in shaping product direction and acquisition strategies based on market knowledge and customer requirements. Feringa holds a B.A. from Wake Forest University, and lives in New Jersey with his wife and children.