Tier-one retailers recognize that loyal customers are their most valuable assets. To improve the customer experience at every interaction, they are sharing real-time data about customers, sales, and inventory between data centers and retail outlets. When they handle sensitive customer information, though, they need uncompromising security to preserve customer goodwill and protect their reputation.
Retailers who accept credit cards know that a highly secure application-delivery infrastructure is a top priority. But the most sophisticated retailers look at application delivery proactively, not just protectively. They offer personalized incentive and reward programs and they tighten the customer-service links between their website and brick-and-mortar locations, making insight from business intelligence applications available at the store level.
Only F5 offers a unified architecture that delivers security, reliability, and responsiveness in a real-time, retail environment--and F5 provides these benefits without disrupting existing infrastructure or rewriting applications. F5 helps you:
F5 simplifies deployment of our devices for retail organizations. Drop-down menus for our custom, advanced security policies and optimization profiles ensure the optimal configuration is extremely easy. F5 deployment guides provide comprehensive procedures how to configure F5 devices for specific applications and scenarios. For post-deployment tips and further optimizations, our developer community, DevCentral, contains forums, tips, codeshare and much more.