As RSA Conference 2025 quickly approaches, leading industry analyst and consulting firm Enterprise Management Associates (EMA) surveyed nearly every exhibitor to select a dozen “must see” vendors to visit while attending the conference and expo.
F5 is honored and humbled that EMA selected us as one of its visionaries and endorsed our recently introduced F5 Application Delivery and Security Platform (ADSP). F5 was named one of 12 “trailblazing security companies” among 600 vendors that will showcase their solutions at the event, which annually attracts tens of thousands of cybersecurity community members to San Francisco.
In the Vendor Vision, Christopher Steffen, VP of Research for EMA, wrote, “F5 distinguishes itself by providing a unified Application Delivery and Security Platform (ADSP) that tackles the complexities of modern, hybrid, and multi-cloud environments.”
““F5 is the only vendor that can secure every app and API across hybrid, multi-cloud environments. This includes modern and legacy apps deployed anywhere, from corporate data centers to multiple clouds to far-edge environments.”— EMA Vendor Vision, 2025 RSA Conference”
“A leader in application delivery and security”
The F5 ADSP converges application and API security, high-performance delivery, and management—the critical services every application and API needs—into a single platform. F5 ADSP delivers the essential performance and security that simplify the growing complexities found in hybrid and multicloud environments today and in the future.
Steffen states, “F5’s focus on simplifying complex IT landscapes, particularly with the rise of AI-driven applications, sets it apart as a leader in application delivery and security.”
With the rise of AI and AI-driven applications and the eruption of APIs necessary to build and maintain those apps, F5 ADSP delivers the essential security and performance enhancements.
He goes on to write, “F5 is the only vendor that can secure every app and API across hybrid, multi-cloud environments. This includes modern and legacy apps deployed anywhere, from corporate data centers to multiple clouds to far-edge environments.”
A “transformative solution” for today’s intricate landscape
By streamlining operations and automating app and API deployment, connection, security, and maintenance, F5 ADSP cuts complexity and enhances efficiency. It optimizes allocation of resources through its rich analytics, offering insights into application performance and security. By leveraging AI assistants, F5 ADSP greatly simplifies operational workflows.
“"This platform is not merely an incremental improvement; it is a transformative solution designed to navigate the intricate landscape of hybrid and multi-cloud environments with unparalleled efficacy."— EMA Vendor Vision, 2025 RSA Conference”
F5 ADSP is API-driven and enables consistent policies to be enforced across varied environments. It supports an array of deployment models and form factors and is able to run close to your applications on hardware, on digital processing units (DPUs) for AI apps, and in containerized environments, like Kubernetes.
Steffen further states, “Consolidating critical functionalities—load balancing, API security, and advanced analytics—into a single, unified ecosystem is brilliant, and signals a deep understanding of the operational burdens faced by practitioners and technology leaders of the modern enterprise. This platform is not merely an incremental improvement; it is a transformative solution designed to navigate the intricate landscape of hybrid and multi-cloud environments with unparalleled efficacy.”
As Steffen put it, “Rolling best-in-class security tools into the platform clearly demonstrates the company’s strategic vision as a security leader, and learning more about F5 ADSP is a ‘can’t miss’ at the RSA conference.”
You can download the full EMA Vendor Vision 2025 report here. Also, be sure to stop by F5’s booth at RSA Conference 2025, North Hall 4335.
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