Online fraud detection (OFD) for digital channels has become increasingly complex with the onslaught of malicious bots that lead to account takeover and fraud. An orchestrated toolset including bot detection, machine learning models, and behavior analytics using device ID and telemetry can help security and risk management leaders detect fraud, prevent account takeover, and protect customer transactions—while minimizing false positives and preserving customer experience.
In this report, Gartner expertly lays out the most important factors in evaluating your OFD capabilities along the customer journey—taking into account the essential need to reduce customer friction but ensure your users are who they say they are—and lowering your operational burden with SaaS solutions.
Armed with this information, you can plan your security and anti-fraud technology stack to meet your organization’s risk tolerance using the best OFD capabilities for your industry to protect your assets, reduce your financial losses, and guard your customers’ accounts and information.
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Gartner Market Guide for Online Fraud Detection, Akif Khan, Dan Ayoub, 12th December 2022.
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