Ecommerce Fraud Detection and Protection Services

As business has shifted online, reliance on digital transactions has exposed new security risks. Protect your customers—and your bottom line—with F5.

Why Ecommerce Cybersecurity and Anti-Fraud Solutions Are Critical

Businesses have rapidly transformed to streamline digital customer journeys, meet the demand for online transactions, and support a remote retail workforce. Payments and revenue collection, customer loyalty programs, and brand awareness initiatives are now primarily digital. And so are cybercriminals—committing e-commerce fraud, leading to negative customer experiences, account takeover (ATO), bottom-line and topline losses, and damaged brand reputation.

Credential stuffing, automated bot attacks, and human attacks, can seriously impact ecommerce businesses if they don’t have counter-defensive, anti-fraud security to protect assets and customers.

How F5 Can Detect Retail Fraud and Deliver Seamless Transactions in the Digital Economy

Every week, F5 protects over four billion online transactions from automated and manual attacks for the world’s largest companies. Our highly effective security and anti-fraud solutions continuously adapt to online attackers without inconveniencing customers in their online purchases. We help bridge the gap between your security and fraud teams to fight retail fraud, preserve your reputation, minimize your losses, and ease friction for your customers and employees.

Deter Sophisticated Ecommerce Fraud and Abuse ›

Explore F5 Solutions

Online Fraud Prevention

Protect yourself against account takeover leading to fraud, which is growing at an alarming pace across all ecommerce businesses.

A business with online access and services can’t function without portals and applications to increase topline revenue and maintain operations for legitimate users. But without the right security defenses, ecommerce applications and APIs can open the door to large-scale fraud.   By mitigating malicious bots and automated or human attacks to prevent account takeover, our integrated platform solution safeguards your online transactions while bringing security and fraud teams together to stop retail fraudsters in their tracks. With F5 fraud prevention,  your online customers have a better experience, bot management is simplified, and losses are reduced.

Learn more about online fraud prevention ›

Bot Management

Defend against malicious bots while maintaining access for good bots that help your ecommerce business.

For your retail business, bots can automate repetitive tasks, raise brand awareness, and engage users early in their digital journey. But in the wrong hands, bots and automation are powerful tools that can be used to compromise online user accounts—resulting in account takeover and fraud.   The way to counteract automated malicious bot attacks and make your e-commerce business more resilient is through a sophisticated bot detection solution—one that’s also automated and uses machine learning to adapt to attackers’ tactics as they evolve.

Learn more about bot management ›

Access and Authorization

Reduce friction for legitimate customers and users by understanding and managing your online traffic.

To ensure digital services aren’t affected by fraudulent transactions, e-commerce businesses apply multiple methods to verify that users are who they say they are. And for those who are, they’re put through the paces to prove it. This can create friction at the login transaction—leading to frustration and possible abandonment of a sale.   As the traffic volume of your retail applications rises, providing frictionless experiences is paramount. Authenticating the identities of your customers in a simple and fast way can be the lifeline of your business. F5 has developed best practices for secure access solutions to meet the needs of our e-commerce customers.

Learn more about access and authorization ›



Bots, Automation, and Fraud: The Convergence of Cybersecurity

Learn about bots ›

App performance solution article


Attacker Economics: Hacker Cost vs. Value

Read the ebook ›

App performance solution article


F5 Helps Retailers Provide Omnichannel Customer Experiences While Minimizing Bot Attacks

See the results ›



2021 Credential Stuffing Report

Read the report ›


Retailer Solves Shoe-Bot Spikes Fixes Fraud Friction and Fake

Find out how ›

App performance solution article


Staying Ahead of Cybercriminals by Aligning Security and Fraud

Read the blog ›

App performance solution article


Protect Against Shopping Cyberattacks

Read the blog ›



Market Guide for Fraud Protection

Learn more ›


F5 Helps Digital Bank Detect 177% More Fraud Than Existing Solutions

Find out how ›


Q2 Uses Security Automation to Block 97% of Malicious Traffic with F5 Distributed Cloud Bot Defense

Find out how ›

App performance solution article


The Industrialization of Online Fraud: Fighting Fire with Fire

Get the report ›

App performance solution article


How to Combat Complexity and Elevate Modern App Security

Find out how ›


F5 Distributed Cloud Bot Defense for E-Commerce

Read the overview ›

Next Steps

Contact us

Find out how F5 products and solutions can help you achieve your goals.

Free Assessment

Get a customized application security threat assessment from our experts.