Artificial intelligence is transforming industries across APAC, enhancing efficiency, redefining customer experiences, and reshaping the future of work. Yet, as AI adoption accelerates, a critical paradox emerges—consumers welcome its convenience but remain cautious about trust, security, and transparency.
In collaboration with Twimbit, our latest report, The 2025 AI Paradox: Understanding Consumer Perceptions in APAC, dives into insights from 900+ respondents across nine APAC markets to uncover how people truly feel about AI and what businesses must do to build trust.
A digital-first mindset – High mobile and internet penetration are driving AI-powered experiences across industries.
Trust and security concerns – Consumers expect greater transparency, fairness, and ethical AI implementation.
The automation vs. human touch debate – While AI enhances efficiency, human oversight remains essential in certain experiences and interactions.
AI’s potential is undeniable—but consumer confidence will determine its success. Businesses must strike the right balance between innovation and responsible AI adoption to bridge the trust gap.
Understand what’s driving AI perceptions across APAC and how you can turn skepticism into trust.
Download the full report today.