Stop fraud without friction

How to detect and defeat modern cyber attacks

As digital transformation accelerates at an unprecedented rate, strategic initiatives such as revenue collection, customer loyalty, and brand awareness are now primarily online.

And they’re increasingly being hijacked by hackers, leading to account takeover (ATO), fraud losses, and damaged brands. Any business that operates e-commerce applications or manages user accounts of value is a target.

The Attractive ROI of Online Fraud

Attackers decide where to spend their time and resources in the same way you might evaluate the cost versus value of an important purchase. If a target is dirt cheap to compromise and the value is astronomical, it’s an easy decision. If a target is highly valuable and highly guarded, an attack requires more investment, making the cost of successful compromise higher.  

Today’s attackers have access to readily available tools, infrastructure, and compromised data, so it often costs pennies on the dollar to steal high-value data through automation. The more technology advances, the lower the costs fall, even for harder-to-obtain targets. So how do you demotivate attackers from targeting your site? Keep them guessing.

Learn new strategies for demotivating attackers in the eBook: Attacker Economics: Hacker Cost vs. Value

A famous bank robber, Willie Sutton, stole an estimated $2 million over his 40-year career on the run in the early 1900s. When asked why he robbed banks, he replied, “Because that’s where the money is.” If Willie Sutton were alive today, we can safely assume he wouldn’t be robbing banks anymore. He’d be defrauding applications.

The Fraud Business Is Bigger (and Smarter) Than Ever

Thanks to the low barriers to entry and easy access to resources, online fraud has become big business, and the process for mining personal identifiable information (PII) has reached industrial proportions. More than 30 billion records have been breached in the last seven years alone.

The status quo is unacceptable. Estimated online fraud losses are staggering, yet business leaders often reserve budget in anticipation of paying out chargebacks. Plus, security controls intended to thwart fraudsters can frustrate real customers, leading to abandoned transactions and lost revenue.

To protect critical assets from sophisticated cybercriminals and ensure the success of strategic business imperatives, organizations need to adapt as attackers evolve.

Aite Group Report—The Industrialization of Fraud: Fighting Fire with Fire

1 The Attractive ROI of Online Fraud

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2 Where Attacks Originate: Automation

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3 Future Outlook: Preparing for Adaptive Attackers

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4 Successful Online Fraud Prevention in Action

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