Future Outlook: Preparing for Adaptive Attackers

Evolving attack strategies are leaving businesses increasingly vulnerable

Staying ahead of shifting attack strategies will continue to be an ongoing battle. 

As fraud mitigation evolves to block increasingly sophisticated automation and minimize the ROI for bot-based fraud, attackers won’t give up. They’ll pivot to methods that are harder to identify, such as emulating human behavior, commissioning human click farms, and manually hacking applications. While automation is the main focus today, organizations should prepare themselves to fight against a hybrid of automated and human-driven fraud.

The cyber threats facing businesses today will only continue to grow. Globally, fraud loss is increasing annually in double digits. As digitization continues and more customers are seeking services online, the risk surface will expand and become even more porous. Your business can prepare for the future threat landscape by considering a cross-functional approach to security that considers top-line potential, bottom-line pressure, and customer experience together.

The New Business Imperative

2019 Nilson Report–US Credit Card Fraud Loss ($Billions)

Considering Your Fraud Mitigation Investment

Is it enough to just spend more on tools to detect online fraud? Short answer: no. Enterprises find that despite spending billions annually on tools to detect online fraud, direct fraud losses continue to climb. Juniper Research projects that online fraud losses in aggregate will exceed $48 billion per year by 2023.

Current fraud tools require extensive configuration, generate ambiguous risk scores, and require fraud teams to develop their own rules, potentially applying a lot of friction to legitimate users and ultimately hurting revenue. For lasting protection against an increasingly dynamic attack surface, businesses need to invest in security solutions that continuously adapt to attackers without introducing friction for real customers.

1 The Attractive ROI of Online Fraud

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2 Where Attacks Originate: Automation

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3 Future Outlook: Preparing for Adaptive Attackers

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4 Successful Online Fraud Prevention in Action

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