F5 Distributed Cloud Services are trusted by leaders at the world’s largest banks, retailers, and airlines. Now retailers of all sizes can deploy these same powerful tools to protect their Adobe Commerce sites against malicious bots, seamlessly authenticate users, and stop online fraud. It has never been easier to fully maximize your Adobe Commerce investment with the cybersecurity and fraud defenses you need to protect customers, transactions, and your business. With F5 Distributed Cloud managed services, you can thwart malicious bots, prevent online fraud, and elevate trust for your legitimate users.
Adobe Commerce, previously known as Magento Commerce, is described by Gartner as a “leader” in the digital commerce space and can be deployed on-premise, via Adobe managed services on Amazon Web Services (AWS) or Microsoft Azure. This robust commerce solution can be customized to meet the needs of the full range of e-commerce retailers and is particularly suited to organizations that use other Adobe products, given its ability to leverage digital marketing assets and insights across the Adobe suite.
Adobe Commerce is already in use across a wide range of industries around the globe. While most clients report annual gross merchandise values (GMVs) below $50 million, the platform is also used by some retailers that generate more than $1 billion annually. Amongst its most well-known users are global brands like HP, Liebherr, Rossignol, and FoodServiceDirect.com. For retailers of every size, Adobe and F5 work together to deliver easy access to powerful solutions that defend against a range of fraud.
Secure your Adobe Commerce applications by leveraging F5’s proven approach to solving today’s most sophisticated cybersecurity and fraud challenges—empowering you to deliver exceptional and secure digital engagements. F5 Distributed Cloud Services support a wide variety of use cases for e-commerce businesses of every size to connect and secure distributed applications across public/private cloud and edge infrastructure while leveraging a single policy engine and management console.
Adobe Commerce users achieve highly effective protection against even the most sophisticated bots with our unparalleled analysis of devices and behavioral signals and gain the advantage of our network effect. Have confidence knowing your Adobe applications are protected by our adaptive platform that stays ahead of constantly retooling attackers.
Bot Defense protects Adobe Commerce websites from a range of attacks, including:
F5 has unparalleled expertise in not just identifying whether any given request was made by a bot or human, but in knowing whether the request was made with malicious or benign intent. To accomplish this, F5 Distributed Cloud Account Protection is powered by a closed-loop AI engine and large-scale unified telemetry built on more than a billion transactions per day. Distributed Cloud Account Protection monitors transactions in real-time from across the entire user journey to determine user intent—and most importantly, to accurately identify malicious activity.
To keep up with an ever-changing threat landscape, Distributed Cloud Account Protection uses adaptive ML for fast retraining and continuous enhanced detection. It identifies 2x more fraud than current solutions, with low false positives, and reduces MFA friction by up to 90% for legitimate consumers.
Organizations often struggle to balance continuously retooled threats, pressure to reduce customer friction, surges in fraud cases, and staffing shortages. Mitigating account takeovers and preventing fraudsters from opening accounts are now easily achieved with Distributed Cloud Account Protection.
Account Protection protects Adobe Commerce websites from a range of attacks, including:
Watch the video, Stop Online Fraud, to learn more about these and other features:
F5 Distributed Cloud Authentication Intelligence is the third component of the F5 solution for Adobe Commerce. Distributed Cloud Authentication Intelligence greatly improves the user experience by eliminating login friction for legitimate returning consumers. This solution identifies returning known good users in real-time using a network of globalized signals from billions of daily transactions combined with powerful AI, precision ML, and human intelligence. Distributed Cloud Authentication Intelligence detects fraud, detects multiple users on one device, determines the intent, and maintains a globalized historical profile—all to make life easy for good users, but hard for everyone else.
Proper identity verification is key to combating the spread of fraud, both online and off. With Distributed Cloud Authentication Intelligence, you can securely enable trust across the entire customer journey while reducing customer friction and abandonment. When an attack campaign tries to bypass F5 defenses by somehow retooling (typically by updating software or leveraging new proxies), this powerful solution is still able to identify the campaign based on hundreds of other signals.
Authentication Intelligence securely enhances your customer experience by optimizing
Our Adobe Commerce Extension (aka connector) has been packaged to deliver all three services mentioned above and is quickly and easily integrated into Adobe Commerce applications via the Adobe Commerce Marketplace. For Adobe Commerce users, extensions are simply packaged lines of code that extend or customize Adobe Commerce and Magento Open-Source behavior. This can include modules that extend Adobe capabilities, themes that change the look and feel of your storefront and Admin, and language packages to localize your storefront and Admin.
The F5 Distributed Cloud Services extension essentially creates an integration with F5 Bot Defense, Account Protection, and Authentication Intelligence—all provided as a fully managed service—to protect your Adobe Commerce deployment. As a managed service, there’s no need for daily rule-setting, and no hefty user manual to study.
As soon as the F5 Distributed Cloud extension is deployed, it operates instantly and unobtrusively. Any time the platform determines in real-time that an application request is from a fraudulent source, that source is immediately blocked—all without introducing any friction (such as the need for multi-factor authentication, CAPTCHA, etc.) to legitimate human users.
Most importantly, across all of the three services, as soon as a new attack technique is observed on one customer, new countermeasures are autonomously deployed, and details are shared so all other F5 customers are immediately inoculated as well.
F5 Distributed Cloud Services deliver the protection you need for your Adobe Commerce deployment. With an easily deployed plug-in extension, we protect your e-commerce deployment with unified sets of data analytics and controls that guard against a range of cybersecurity threats and fraud use cases. In order to stop these threats, every user request—from the first visit through account creation, authentication, and transaction—is interrogated for risky or malicious behavior.
This comprehensive solution can have a range of impacts on your business and its bottom-line. With F5 Distributed Cloud Services, you’ll be able to accelerate time-to-service, reduce TCO, and increase security. The F5 solution helps Adobe Commerce users rapidly and securely deploy and update their retail applications and enjoy lower total cost of operations (TCO) by consolidating multiple networking and security services into a unified and fully cloud-based offering that is integrated across services. TCO is further reduced through fewer standalone services to purchase/support and less time to design and troubleshoot.
F5 Distributed Cloud Bot Defense: https://www.f5.com/cloud/products/bot-defense
F5 Distributed Cloud Account Protection: https://www.f5.com/cloud/products/account-protection
F5 Distributed Cloud Authentication Intelligence: https://www.f5.com/cloud/products/continuous-authentication-intelligence
Deter Sophisticated e-Commerce Fraud and Abuse with F5 Distributed Cloud Bot Defense (video): https://youtu.be/6t35e16ZiA8
Case Study: Retailer Solves Shoe-Bot Spikes, Fixes Fraud, Friction and Fake: https://www.f5.com/customer-stories/retailer-solves-shoe-bot-spikes-fixes-fraud-friction-and-fake
Stop Fraud Without Friction: How to detect and defeat modern cyberattacks: https://www.f5.com/resources/library/security/ecommerce
The F5 Distributed Cloud Services Extension for Adobe Commerce is the integration module that connects the Commerce Cloud Platform and F5 Distributed Cloud Bot Defense, Account Protection, and Authentication Intelligence. It sends selected telemetry to F5, receives inference responses, and performs mitigation. The solution and its benefits are designed to protect eCommerce websites from a range of attacks and improve the customer experience: